Property Management Blog

If you want to increase the attractiveness of your rental property, don’t forget about curb appeal!

You may have the best furnishings and well-designed rooms, but if your curb appeal fails to draw attention and create a great first impression, you may not attract prospective tenants.

Curb appeal doesn’t have to be expensive or time-consuming. Small efforts can create changes that will encourage potential tenants to consider your property as a rental they want to live in.

In this post, we are going over some tips to elevate your curb appeal and stand out from your competition.

1. Use a Bright Color

Color is often an underrated way of improving a rental property’s curb appeal. It’s also a less costly alternative when considering home improvements to boost the marketing of your property.

A brilliant splash of color can invite more attention. It also lends more interest to an otherwise ordinary home.

You don’t have to use the bright color for the entire exterior though. You can simply have a bright-colored house number plate, outside furnishings or even mailbox. These pops of color can really help your rental stand out!

You can also showcase a bright set of flowers to pull attention from passersby. 

2. Add More Greenery

For a more noticeable curb appeal, add plants and flowers outside your rental home. Flowers and trees bring a vibrant welcoming air to your place. The verdant environment creates a tranquil atmosphere. More greenery can also invigorate energy and refresh the look of your property.

Consult with a horticulturist or a garden enthusiast to improve your front lot.

Choose easy-to-maintain plants so your tenants won’t be burdened with the care required from them.  

3. Step up when Incorporating Lighting

Your curb appeal must remain attractive at nighttime. That’s why you can’t forget about lighting. 

There are many lightning options for all budgets. 

Start by illuminating the pathway leading towards your rental property. It can make your space appear stylish and enhance security as well. You can also put in lighting accessories to further amplify the look of your home.

4. Focus on Landscaping and Maintenance

Nothing beats a clean and uncluttered front yard. Curb appeal requires consistent maintenance. Take time to remove the overgrown weeds from your plants and schedule lawn mowing. Revive or replace old or dying plants.

The continuous effort in maintenance can make your curb appeal highly attractive.

Not only is a well-kept front yard more attractive, but it also indicates that occupants are living in the property, which can help reduce the risk of trespassers and intruders. 

5. Apply Fresh Paint to Beautify your Rental’s Exterior

Wear and tear is normal, so after some time, you can expect your property’s exterior to appear dull. If this is the case, then it's time to coat your rental with new paint.

Choose good paint and a professional painter to do the job. There’s a stark difference between DIY work and someone who knows proper paint application. Since you’re relying on your curb appeal to capture interest, invest in quality paint and work.

6. Pay Attention to your Front Door

When performing curb appeal changes, take a step back and evaluate your front door. If everything looks attractive except your front door, it can bring down the overall appeal of the place.

Consider painting the front door or replacing the knob. If the door is looking old, you can consider replacing it altogether.

As the main access point to your rental home, your front door should be solid and be made from a durable material. Its first duty is to make the residents feel safe. So, strive to have a door that’s both attractive and secure. 

7. Have a Routine Cleaning Schedule

Have a routine cleanup schedule to make your curb appeal stand out. Clean exteriors can leave positive impressions.

Take time to power wash, remove clutter and ensure outdoor furniture is clean.

The more welcoming and refreshing your home exterior, the more potential renters will want to move in. Also, if a rental home is well-maintained outside, prospects will assume that its interiors are given equal care and attention.

Creating a clean image of your rental home from the outside can stimulate more interest.

Bottom Line

Being a landlord means having the responsibility of properly maintaining your property for the comfort of your tenants. This includes improving your property's curb appeal.

When you improve the curb appeal, you will have an easier time attracting prospective tenants. Not to mention, if the exterior of the rental is attractive, current tenants will also be happy and will want to stay longer in your rental unit.

If you’re looking for help with boosting your rental property’s curb appeal, contact Pinnacle Property Management!

We can help you with any property management task you need!